We’re on a mission to help India grow happier, healthier plants.

Plant care shouldn’t be confusing. We’re here to make it simple, accessible, and sustainable for every home.

About us- the tarva
THE FOUNDER STORY

The Story Behind The Tarva

The Tarva began as a simple frustration.
After a decade of building brands professionally and caring for plants personally, I kept running into the same problem: poor-quality soil, inconsistent compost, and plant care products that made more problems than they solved.

Most plant parents weren’t killing plants because they lacked love —
they lacked the right products.

So I set out to build The Tarva:
A modern Indian plant-care brand that delivers clean, high-quality soil mixes, compost, fertilizers, and growing essentials — designed specifically for Indian homes and climates.

No hype.
No shortcuts.
Just genuinely good products that help plants thrive.

That’s how The Tarva was born.

The Seed is Planted 🌱

2020

Growing Together 🌿

2021

Reaching More Plant Parents 🌍

2022

Thriving Community 🌸

2023

The Plant Care Market Is Broken

  • Unbranded soil & compost with no consistency

  • Low-quality fillers, sand, debris, and pests

  • No clarity on nutrients or sourcing

  • Zero guidance for beginners

  • Overpriced fancy products that don’t work

The Tarva exists to fix this.

What Makes The Tarva Different

  • Premium-grade, lab-tested ingredients
  • Clean, consistent quality every batch
  • Designed for Indian climate conditions
  • Honest sourcing — no fillers, no shortcuts
  • Sustainable packaging
  • Education-first approach: we teach, not just sell

Jenny Wilson

Founder

Darlene Robertson

Founder

Every Product Starts With One Question: “Will this truly help the plant grow?”

We don’t chase trends.
We don’t cut corners.
We focus on essentials that actually matter:

  • Soil structure

  • Nutrient density

  • Microbial health

  • Drainage + aeration

  • Long-term plant resilience

This is how all good growth starts — from the ground up.

OUR MISSION & VISION

Mission:
To make high-quality plant care accessible to every Indian home.

Vision:
To build India’s most trusted plant-care brand — powered by science, sustainability, and education.

Growing a Greener India — One Home at a Time

We’re building more than a brand.
We’re building a movement of plant parents who feel confident, informed, and supported.

Content, community, and clean products — that’s The Tarva way.

Ready to grow happier plants?